Abstract：Artificial intelligence application in university libraries of PakistanSWOT analysis and implications PurposeThepurposeofthisstudyArtificialintelligenceAIisoneoftheimportantemergingtrends ininformationtechnologyandisslowlybeingimplementedinlibrariesTheresearchershavepresenteda briefstrengthsweaknessesopportunitiesandthreatsSWOTanalysisoftheapplicationofAIin PakistaniuniversitylibrariesDesignmethodologyapproachThisstudyusesanethnographicapproachfordataretrievalFive chieflibrarianswereinterviewedbyphoneduringwhichtheywereaskedtoidentifyonekeystrengthweaknessopportunityandthreatintermsofintroducingAItechnologiesTheresearchershaveuseda standardSWOTmatrixtoreporttherespondentscommentsFindingsAIisalreadyslowlybeingintroducedintoPakistaniuniversitylibrariesWhile commentingonwaysinwhichAIcouldhelptheirlibrariesdelivermoreinnovativeservicesand bettermeetuserneedsrespondentsexpressedconcernabouttheinvestmentrequiredinfundingtime andstaffResearchlimitationsimplicationsFurtherstudyisindicatedtoidentifyexistingAI implementationsinPakistaniuniversitylibrariesandtoassessrelevantlibraryusersperspectivesThisstudyislimitedtobriefqualitativedataitsmainpurposeistovalidatetheuseofaSWOT analysisPracticalimplicationsGiventhatAI-basedtoolsarealreadybeingusedinlibrariestosomedegree regardlessoflocationnowisanopportunetimetodevelopstrategiesforimplementingAItechnologiesmore widelyASWOTanalysiscanbeusedtoidentifyandcategorizechallengesandrisksspecifictoAIina logicalwaytosupportstrategicdecision-makingOriginalityvalueTodatenoSWOTanalysishasbeenconductedinthecontextofAIapplicationsin librariesletalonespecificallyuniversitylibrariesinPakistanLibrary AutomationAI technology has been used to strengthen the core services of the librarysuch as procurementcatalogclassificationetcConsulting ServiceThe article mentioned that the library not only has its own services that benefit from AIbut also supports researchers to play an important role in research on researchwhich may involve consultationCollection ClassificationAI is also applied in the collection classificationRetrieval and IndexingAI helps improve the efficiency of information retrievalHow to strengthen library services and its implementation strategies at the University of Pakistan